Sales & Marketing alignment has the potential to increase revenue, improve customer retention and drive more qualified leads for your business. We know it can be challenging, which is why we’ve undergone in-depth research to provide you with a detailed guide on how to design processes and invest in technology to dramatically improve how your existing sales & marketing teams collaborate.
You’ll find practical insights into the “how” and “why” of creating sales & marketing alignment to help your business stay ahead of competition; we hope you enjoy!
You’ll get detailed information on the processes and infrastructure modern sales & marketing teams use to achieve exceptional sales growth relative to their peers. By the end of the ebook you’ll understand how to:
● Determine how process and technology-based problems affect Sales and
Marketing alignment in your business
● Use Sales and Marketing time more efficiently to meet your clients needs and targets
● Revamp internal processes and engage with both key Decision Makers and
influencers during the B2B buying process.
● Create value add touch points and process improvements to continuously nurture
leads between Sales and Marketing teams.
● Increase transparency between Sales and Marketing teams to create high quality,
personalized content to moves leads through the sales pipeline faster.
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